LEGAL

Cookie Policy

Learn about the cookies we use and how to manage your preferences.

Last Updated: December 17, 2025

This Cookie Policy explains how TrueNorth Workforce ("we," "our," or "us") uses cookies and similar tracking technologies on our website (truenorthworkforce.com) and in connection with our virtual assistant services.

By continuing to use our website, you consent to our use of cookies in accordance with this Cookie Policy. If you do not agree to our use of cookies, you should adjust your browser settings or discontinue use of our website.

1. What Are Cookies?

Cookies are small text files that are placed on your computer, smartphone, or other device when you visit a website. They are widely used to make websites work more efficiently, provide a better user experience, and provide information to website owners.

Cookies may be "persistent" cookies (which remain on your device until deleted or they expire) or "session" cookies (which are deleted when you close your browser).

2. Why We Use Cookies

We use cookies and similar technologies for several purposes:

  • Essential Website Functions: To enable core functionality such as security, authentication, and navigation
  • Performance and Analytics: To understand how visitors interact with our website and improve performance
  • Personalization: To remember your preferences and provide a customized experience
  • Marketing and Advertising: To deliver relevant advertisements and measure their effectiveness
  • Social Media Integration: To enable social sharing features

3. Types of Cookies We Use

3.1 Strictly Necessary Cookies

These cookies are essential for the operation of our website and enable core functionality. Without these cookies, certain services cannot be provided.

Cookie Name Purpose Duration
session_id Maintains your session state Session
csrf_token Prevents cross-site request forgery attacks Session
cookie_consent Remembers your cookie preferences 1 year

3.2 Performance and Analytics Cookies

These cookies help us understand how visitors use our website by collecting and reporting information anonymously. This helps us improve our website's functionality and user experience.

Cookie Name Purpose Duration
_ga Google Analytics - Distinguishes unique users 2 years
_gid Google Analytics - Distinguishes users 24 hours
_gat Google Analytics - Throttles request rate 1 minute

3.3 Functional Cookies

These cookies enable enhanced functionality and personalization. They may be set by us or by third-party providers whose services we use on our pages.

Cookie Name Purpose Duration
user_preferences Stores your display and language preferences 1 year
recent_searches Remembers your recent searches 30 days

3.4 Marketing and Advertising Cookies

These cookies are used to deliver advertisements that are relevant to you and your interests. They are also used to limit the number of times you see an advertisement and help measure the effectiveness of advertising campaigns.

Cookie Name Purpose Duration
_fbp Facebook Pixel - Tracks conversions and delivers targeted ads 3 months
fr Facebook - Delivers targeted advertisements 3 months
IDE Google DoubleClick - Delivers targeted ads 1 year

3.5 Social Media Cookies

These cookies enable you to share our content on social media platforms and may track your activity across different websites.

Provider Purpose
Facebook Social sharing and like buttons
Twitter Tweet buttons and social sharing
LinkedIn Professional networking and sharing

4. Other Tracking Technologies

In addition to cookies, we may use other tracking technologies:

4.1 Web Beacons (Pixel Tags)

Small graphic images embedded in emails or web pages that allow us to track whether you've opened an email or visited a particular page.

4.2 Local Storage

HTML5 local storage and similar technologies that store data locally on your device to enhance performance and remember your preferences.

4.3 Device Fingerprinting

Techniques that combine information about your device and browser settings to create a unique identifier for fraud prevention and security purposes.

5. Third-Party Cookies

Some cookies on our website are placed by third-party service providers. We use these services to help us deliver better content and services to you. These third parties may use cookies to:

  • Provide analytics and performance monitoring (Google Analytics, Hotjar)
  • Deliver targeted advertising (Google Ads, Facebook Ads)
  • Enable social media features (Facebook, Twitter, LinkedIn)
  • Process payments securely (Stripe, PayPal)
  • Provide customer support (Intercom, Zendesk)

These third parties have their own privacy policies governing the use of your information. We recommend reviewing their privacy policies:

6. How to Manage Cookies

You have several options to manage or disable cookies:

6.1 Browser Settings

Most web browsers allow you to control cookies through their settings. You can typically:

  • View what cookies are stored on your device
  • Delete cookies individually or all at once
  • Block cookies from specific websites
  • Block all cookies from being set
  • Delete all cookies when you close your browser

Browser-Specific Instructions:

  • Chrome: Settings → Privacy and security → Cookies and other site data
  • Firefox: Options → Privacy & Security → Cookies and Site Data
  • Safari: Preferences → Privacy → Manage Website Data
  • Edge: Settings → Cookies and site permissions → Cookies and site data

6.2 Opt-Out Tools

You can opt out of targeted advertising through these industry tools:

6.3 Google Analytics Opt-Out

You can prevent Google Analytics from recognizing you by installing the Google Analytics Opt-Out Browser Add-on: https://tools.google.com/dlpage/gaoptout

6.4 Mobile Device Settings

On mobile devices, you can control advertising tracking through your device settings:

  • iOS: Settings → Privacy → Tracking → Allow Apps to Request to Track (toggle off)
  • Android: Settings → Privacy → Ads → Opt out of Ads Personalization

Important Note: Blocking or deleting cookies may impact your experience on our website. Some features and services may not function properly without cookies. Strictly necessary cookies cannot be disabled as they are essential for website security and basic functionality.

7. Do Not Track Signals

Some browsers include a "Do Not Track" (DNT) feature that signals to websites that you do not want your online activities tracked. Currently, there is no industry standard for how websites should respond to DNT signals.

At this time, our website does not respond to DNT signals. However, you can use the cookie management methods described above to control tracking on our website.

8. Cookie Retention Periods

Cookies remain on your device for different periods depending on their type:

  • Session Cookies: Deleted automatically when you close your browser
  • Persistent Cookies: Remain until they expire or you delete them. Our persistent cookies typically last between 30 days and 2 years

9. Updates to This Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in our practices, technologies, legal requirements, or other factors. When we make material changes, we will notify you by:

  • Updating the "Last Updated" date at the top of this policy
  • Posting a notice on our website
  • Sending you an email notification (if you have subscribed to our services)

We encourage you to review this Cookie Policy periodically to stay informed about our use of cookies.

10. Contact Us

If you have any questions or concerns about our use of cookies or this Cookie Policy, please contact us:

TrueNorth Workforce
Email: contact@truenorthworkforce.com
Privacy Inquiries: privacy@truenorthworkforce.com
Location: Canada
Website: truenorthworkforce.com

11. Additional Resources

For more information about cookies and online privacy, you may find these resources helpful:

By continuing to use our website, you acknowledge that you have read and understood this Cookie Policy and consent to our use of cookies as described herein.

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